Friday, June 11, 2010

Try Text Links Instead of Banners

I was browsing this affiliate forum the other day when I saw this question from a member of the group which basically said"I've had 1000 clicks on my affiliate site but no sales. My mind tells me that I've had sales because I have so many banners on my site." Solution: Try text links instead of banners.

 People are after content and the last thing they want is the distraction of banners plastered all over the site. Anything that distracts their search for information and they are off to the next site. Also, banners make your site look unprofessional. They create this video arcade effect with with flashing lights and bells all over the place. Besides,The click rate for banners is less than 6% , although this gentlemen is fortunate. I wish I had 1000 clicks on my banners.This is not to say that banners are not effective. Just don't make them the end all be all of your site promotion campaign.

Wanna know the best solution?

Try Text Links
Try embedding affiliate text links into your content. Your chances of earning commissions are much higher. Readers are more likely to click on your affiliate text link embedded in the content than clicking banners plastered all over the site. Just put some quality content on your site and in the midst of the content , embed your affiliate link. Once your visitors take a liking to your content, they are more likely to click on your affiliate link. You can also place it at the end of the content if you like, but personally I prefer it the link in the middle. Make sure that the content relates to the affiliate link. You cant have an affiliate site promoting weight loss with an affiliate link for a forex company. That would definitely send your visitors somewhere else.  Since this blog is about Affiliate blogging,  how about inserting Rosalind Gardner's Super  Affiliate Handbook? It's a must have for  affiliate marketers of all levels.

So as you can see from above, text links will get you you more prosperity than banners. Banners make for too much noise and chaos. They'll definitely cause your visitors to hit the click button in a canter. So think text links at all times.


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